Cambridge Analytica

Period: 2013–2018

Summary

The Cambridge Analytica scandal revealed the misuse of personal data harvested from millions of Facebook users to influence political campaigns, including the 2016 U.S. presidential election. This event highlighted the ethical risks associated with big data and algorithmic systems, demonstrating how personal information could be weaponized to manipulate public opinion. It underscored the urgent need for data transparency, accountability, and regulatory oversight in the digital age.